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Figma just made everyone 💩 themselves

Figma just made everyone 💩 themselves

We're all living in the post-Config 2025 world now...

Hunter Hammonds
May 12, 2025 • Estimated Reading Time: 9 minutes

Presented by:

Play — Design, prototype, and ship your apps.

IN TODAY'S ISSUE

01	WHAT'S NEW

MOODBOARD

03	DESIGNER HIGHLIGHT

04	LINKS WE LOVE

05	DESIGN JOBS

WHAT'S NEW

LIVING IN THE POST-CONFIG 2025 WORLD

I can’t stop thinking about Config 2025... On one hand the announcements felt entirely expected, on the other, the implications feel entirely unrealized. Figma didn’t just unveil new features - they dropped a bombshell that could reshape the entire design and development landscape.

With the introduction of Figma Sites and Figma Make, they become a formidable competitor to platforms like Webflow, Framer, and even WordPress. It’s a bold step, and I can imagine many in the industry are feeling a mix of awe and apprehension.

It’s easy to write off their mess of nested divs and complete lack of functionality compared to the Framers and Bolt’s of the world, but Figma is scrappy. They also have the ability to tie infinite canvas exploration and code generation together in a way no one has been able to achieve.

So, as the dust settles from Config 2025, I’m left wondering: Is this the dawn of a new era where design and development converge seamlessly? And more importantly, how will we, as creatives and builders, adapt and thrive in this evolving landscape?

— Hunter

MOODBOARD

TEXTURE
&TYPE

Studio Airport

@slavafedutik

Mike McQuade

Studio WWRY

Shi Jiayun

Ciarán Birch

@mnaumanndesign

@hugo____b

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DESIGNER HIGHLIGHT

DANIEL SUN

Daniel Sun is a web and brand designer whose approach blends strategic thinking with a deep respect for timeless style over fleeting trends. He sees design not as decoration, but as a tool for clear, purposeful communication—shaped by context and tailored to resonate with users and investors alike. Daniel thrives on self-imposed challenges and continuous learning. His creative process is rooted in curiosity, clarity, and craft, always driven by the belief that great design serves others before it serves itself.

TID:

What’s a recent design you saw and thought: “Damn, I wish I made that”?

DS:

All works by Koto studio or Oguz Kizara designer.

TID:

What’s your process to take a project from initial brief through final designs?

DS:

By briefing with the client, I learn the answers to many questions, such as what problem their product/company solves and who their users are. Having found out everything I need, I can move on to moodboarding and brainstorming ideas for a visual story that can be wrapped in the best visuals that will resonate with users/investors and stand out among others. After approving the moodboard and ideas with the client and stakeholders, I create the design of the logo, branding, website, presentation, illustrations, etc. required by the request and prepare them in the required formats.

TID:

What’s a design challenge you’re proud of solving? How did you approach it?

DS:

I love to create challenges for myself and once a season I set myself one. It can be to take a new job, learn a new tool, try using a plugin, make a series of new concepts, etc. I'm proud that I once learnt Framer and created my own portfolio on my own, both designing and developing.

TID:

What do you do when you’re stuck creatively?

DC:

I switch to another action. I leave the house and go for a walk with the dog, or clean the apartment, wash the dishes, look out the window or at the wall.

TID:

What’s one small habit or mindset shift that’s had a big impact on your work?

DC:

Design is not a picture, it's a visual that works and brings simple and clear experience for other people, not just for you.

TID:

What are the best and worst pieces of advice advice you’ve received as a designer?

DC:

Best: make several versions. Worst: if you work longer, you'll earn more.

TID:

What design trend are you over — and what’s one you’re excited about?

DC:

I think that there are no design trends, there is only a style that successfully combines with the product/company, creates its brand and recognition. Any design trend is tested by time.

TID:

If you could give your past self one piece of design advice, what would it be?

DC:

Start doing this much earlier.

TID:

Where do you go when you need inspiration?

DC:

Pinterest, X, are.na. I love learning what people do and what their own experience and results are, not only in the field of design.

LINKS WE LOVE

RESOURCES

Inga Hampton teaches a masterclass in doing the impossible in Figma

Stop what you’re doing and watch her Config talk. Seriously. Do it. Unless you hate design.

CASE STUDY

LoveFrom’s Elegant Rebrand of a San Francisco Design Landmark

LoveFrom has unveiled a refined new identity for William Stout Architectural Books — a beloved San Francisco bookstore established in 1974. Collaborating with illustrator Satoshi Hashimoto, the rebrand features a bespoke typeface, LF Washington, and thoughtful illustrations that honor the store’s architectural heritage while infusing it with contemporary warmth.

PERSPECTIVE

Crafting Design: Inside Figma’s New Book, Practice

Figma’s new book, Practice, launched at Config 2025, explores the timeless value of design craft through themes like iteration, intention, and adaptation. Created with studio Other Means and type designer Kia Tasbihgou, the book draws visual inspiration from William Morris while blending historical and contemporary perspectives. Through essays, interviews, and visuals, Practice celebrates the thoughtful, patient work that defines great design.